Cellphones are a wonderful invention, but there is a privacy downside if you carry your phone all the time — cellular phones constantly ping your location.

While the fact that cell phones ping local towers is not unknown, what isn’t clear is what cell phone companies may be doing with the information they are gathering.

Writes Noam Cohen in the New York Times:

If the information is valuable to law enforcement, it could be lucrative for marketers. The major American cellphone providers declined to explain what exactly they collect and what they use it for.

Technorati Tags: cell phones, marketing, privacy

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